Lakeshore Entertainment has announbced during MIPCOM it is moving into television and has appointed Chad Hoffman to run the new division.

Lakeshore Entertainment is moving into television and has appointed Chad Hoffman to run the news

The company recently sold Sebastian Maniscalco Project to NBC through Sony Pictures Television and serves as executive producer.

Lakeshore is also about to start of production on the pilot Blanco for Cinemax in association with Fox TV Studios and is producing with Tom Rosenberg and Gary Lucchesi serving as executive producers.  

Hoffman is a former ABC executive who will lead the new division.

“We will build on our successful feature formula of developing, financing, producing and owning carefully selected projects,” said chairman and CEO Rosenberg. “Being able to get quality projects made independently is one of the hallmarks of Lakeshore and we will expand that to television.” 

“We’re very happy to have Chad join our team at Lakeshore,” said Lucchesi. “He thoroughly understands both the business and creative sides of television, and has years of experience working with and nurturing top talent.”

Hoffman added: “Lakeshore’s entrepreneurial spirit is infectious. They have consistently demonstrated a focused and disciplined approach to the business of filmmaking that can now be applied to the television industry. 

“Our approach is a response to the ever widening, multi-platform world where creating content and controlling as many rights as possible is what counts. We will be very active as buyers in soliciting and developing material from outstanding talent as well as exploring Lakeshore’s extensive library of film titles to find those that have series potential.”