As expected, Toby Emmerich has been named president and chief operating officer of New Line Cinema as it segues into its new incarnation as a production label of Warrner Bros Entertainment.

The dramatically downsized New Line will continue to maintain its own development, creative and production teams but its marketing distribution, business and legal affairs and physical production operations, while reporting to Emmerich, will closely enmesh with Warner Bros counterparts.

He will report directly to Alan Horn, president and COO of Warner Bros and work closely with Jeff Robinov, president of Warner Bros Pictures Group (WBPG) since New Line will access WBPG's existing infrastructure to reduce costs.

'There isn't a better person than Toby to help us keep New Line vibrant, relevant and a key asset for Warner Bros.,' said Barry Meyer, chairman and CEO of Warner Bros Entertainment, in a statement. 'We are thrilled that he and New Line are now part of our family.'

'Toby has played a major part in New Line's success over the last decade and helped define the company's taste and style in movies,' said Horn. 'Quite simply, he's a great film executive. He's highly respected, and he has solid relationships across the industry. Toby and New Line are both great additions to our Studio.'

'I'm very excited to lead the next chapter in New Line's history and am looking forward to the new challenges that lie ahead,' said Emmerich. 'This change is bittersweet, as so much of the company I've worked at for the past 16 years is being reconceived, but I'm committed to maintaining New Line's corporate DNA as a creative, aggressive entity. I plan to continue New Line's long and productive history as a company that can create hits in new niches-whether it's expanding the horror genre with films like The Texas Chainsaw Massacre and Freddy vs. Jason, or turning an R-rated comedy like Wedding Crashers into a blockbuster. I want to thank Bob [Shaye] and Michael [Lynne] for the opportunities and support they generously provided through the years, and I'd also like to thank Barry, Alan and Jeff for their collaboration and already making me feel welcome.'

New Line's upcoming films include Harold & Kumar Escape from Guantanamo Bay which will be released on April 25, Sex and the City (May 30), Journey to the Center of the Earth 3D (July 11) and Four Christmases (November 26).

Emmerich most recently served as New Line's president of production, a post he has held since January 2001 and in which he oversaw production of films including The Lord of the Rings: The Return of the King, Wedding Crashers, Monster-in-Law, The Texas Chainsaw Massacre, Elf, The Notebook, Hairspray and About Schmidt.

Emmerich joined the company in 1992 as both development executive and president of music.