CineEurope day 2 news roundup
Dolby Atmos adds five more titles; Sony introduces TMS Lite; Harkness unveils Clarus 170.
Dolby crosses 50 titles in Atmos
Dolby has announced five new titles to be mixed in the Atmos digital audio format. They are Álex de la Iglesia’s Witching and Bitching (Las Brujas de Zugarramundi) (Spain), Jorge Dorado’s Mindscape (Spain and Canada), Reinhard Klooss’ Tarzan 3D (Germany), Mr. Go (Korea), and nature documentary Guadalquivir (Spain), which brings the total number of Dolby Atmos titles to 50. That’s just a year after it launched with Brave in June 2012. Also, with yesterday’s news of Odeon and UCI adding 27 Atmos installations across Europe, that brings the total count of Dolby Atmos screens worldwide to more than 200.
Sony launches TMS Lite
Sony Digital Cinema has launched Sony Theatre Management System Lite (TMS Lite) [pictured], a workflow management system catered for non-VPF customers who are smaller sized, independent cinemas.
The product is a sister offering to Sony’s SRX-R515 projector.
It is specifically designed for exhibitors with up to five screens and is priced with a one-off charge instead of an annual subscription fee.
David McIntosh, Senior Vice President, Sony Digital Cinema said: “We are very excited to launch TMS Lite, bringing the full range of benefits from the original TMS to smaller exhibitors. TMS Lite will allow Sony to forge even stronger relationships with its customers, bringing best-in-class workflow benefits and cost savings; and ultimately showcasing our commitment to efficient and affordable solutions no matter what the size of the exhibitor.”
Harkness offers large-screen surface
Harkness Screens has launched new passive 3D screen surface Clarus 170.
The Clarus 170 is designed for use in large format auditoria (using two projectors) or smaller to mid-sized theatres where 3D systems using polarised light are deployed. The surface can also be used with 2D presentations.
“We developed our new Clarus 170 screens to provide cinema operators with the ability to optimise digital projection and improve overall light distribution across the screen for polarised 3D; a key customer requirement. It is these conditions where light loss is proven to be most significant and where consequently presentation quality can sometimes be below the standard required,” says Richard Mitchell, Worldwide Marketing Manager of Harkness Screens.