Shooting starts today on urban comedy Anuvahood on location in and around West London. The film will shoot for four weeks.

Adam Deacon makes his feature directorial debut on the project, which he also co-wrote with Michael Vu.

Revolver Entertainment’s production arm Gunslinger Films is producing the spoof of so-called ‘hoodie films.’

Deacon stars as Kenneth, a former supermarket worker and council estate dweller who has to stand up to the local bully.

Gunslinger’s Nick Taussig told Screen in Cannes: “Adam Deacon is someone we worked on Shank, as the star of that film, and we developed a relationship there. He’s a real talent. He said to us, “I want to make my own film,” and I think he’s got a natural disposition towards comedy…It’s a piss take on that “Broken Britain” generation aspiring to be gangsters but most of them work in Sainsbury’s and should be proud of that fact.”

The cast also stars Femi Oyeniran, Ollie Barbieri, Jazzie Movement,  Michael Vu and Richie Campbell. Also appearing are Jaime Winstone, Perry Benson and Linda Robson, plus there will be cameos from Alex MacQueen, Ashley Walters, Richard Blackwood, Eddie Kadi and Mizz Bratt.

Producers are Paul Van Carter (Shank) and Daniel Toland (Shank, Bonded by Blood) on behalf of Gunslinger Films. Toland will also co-direct the feature with Deacon. Gateway Films is co-producing. 

AV Pictures will handle worldwide sales; Revolver plans the UK release in 2011.

Revolver’s first Gunslinger production was Shank, a low-budget action thriller whichgave Revolver its most successful opening weekend ever in the UK.