Publisher will replace Nina Refseth.

Sindre Guldvog has been appointed managing director of the Norwegian Film Institute (NFI), replacing Nina Refseth who will step down at the end of 2013, when her six-year contract expires.

Guldvog, a former CEO at Cappelen and Bonnier Norge Publishing who now runs his own media consultancy, is appointed for a fixed term of six years at the NFI.

He has also been on the board of the Norwegian Publishers’ Association, SF Norge, SF Kino and Bonnier Multimedia.

“The publishing and film industries have much in common as well as differences,” Guldvog told local press.

“But both are strongly concerned by the challenges of new technology, new business models and new distribution channels.”

Culture minister Hadia Tajik said: “With Guldvog, we have a sharp leader who can continue Refseth’s good work.

“His long experience in the culture industry, film distributionand his knowledge of technological developmentsin culture willbe important inthe challenges the film area will face in the future.”

In addition, the NFI has lost its head of development and production Ivar Køhn, who will take over from Hans Rossiné as head of drama at Norwegian pubcaster NRK, “with a new strategy plan and editorial restructuring.”

Educated at Stockholm’s Dramatiska Institutet, Køhn started his career at NRK Drama in 1989, and was a producer and film consultant, when he was enrolled by the institute in 2007.

With an annual budget of $79m (NOK 450m), the NFI supports local production of film, television and games with an annual $52m (NOK 300 million).