South Korea’s Lotte Entertainment has announced a raft of sales on Steal My Heart and Hot Young Bloods ahead of the European Film Market.
Directed by Lee Hyun-jong, romance Steal My Heart stars Kim A-joong from 200 Pounds Beauty and Joo Won from TV series such as Good Doctor and 7th Grade Servant as well as film including Don’t Click and S.I.U.
Joo plays a top profiler while Kim plays a famed thief he is trying to catch.
The film has sold to Japan (Klockworx), Taiwan (AV-Jet), Mongolia (Taewang Sangsa XXK), and Vietnam (Lotte Cinema Vietnam).
Hot Young Bloods has pre-sold to Hong Kong (Deltamac) and Singapore/Malaysia (Purple Plan).
The romantic comedy stars Lee Jong-suk from recent hit The Face Reader and Park Bo-young from A Werewolf Boy and Scandal Makers.
Directed by Lee Yeon-woo (Running Turtle), the film was released in Korea Jan 22 and has so far clocked up $5.9m at third place in the box office chart.
Deltamac recently acquired Korean film No Breathing, which also features Lee. The company said they took the films because of his talent and popularity as a rising star in works including the TV series I Hear Your Voices andSoar Into The Sun.
Lotte stated buyers showed interest in the actor and actress throughout Asia based on their previous work, and the fact that the film was a light-hearted youth romance was expected to appeal to young audiences.