In advance of the May 11 release of The Dictator, the star’s Four By Two label has signed a three-year deal with Paramount.

Todd Schulman, who earned co-producer credits on The Dictator and Bruno, will head Four By Two and the new partners said in a press release they had agreed to work together on Baron Cohen’s next original film in which he will star.

Paramount has also set up a development fund for Baron Cohen to generate projects in the UK to find new talent.

“Sacha is a comic genius,” Paramount chairman and CEO Brad Grey said. “A wildly talented writer, actor and filmmaker. Beyond that, he is the rare global comedy star. On behalf of all of us at Paramount, we welcome Sacha and look forward to The Dictator and many more great pictures for years to come.”

The Dictator follows the typically madcap antics of an oppressive ruler and also stars Anna Faris and Ben Kingsley. Larry Charles directed and Baron Cohen produced alongside Alec Berg, Jeff Schaffer, David Mandel and Scott Rudin.

Executive producers are Anthony Hines, Dan Mazer and Peter Baynham. Baron Cohen is represented by WME.