18.5m people are expected to buy DVDs or Blu-rays as Christmas gifts in Britain this holiday season.

Despicable Me 2, already an enormous box office hit hitting $72m for Universal UK, tops the ‘most-wanted DVD’ Christmas list in a new UK consumer survey by the British Video Association.

The BVA survey, which enlisted 2000 adults, estimated that 18.5 million people, or 37% of adults over age 18, will buy a Blu-ray or DVD as a gift this Christmas.

Shoppers said they would purchase DVDs for these people in their lives: child (43%), partner (38%), parent (18%), sibling (13%), and friend (12%).

The overall most-wanted list is:

  1. Despicable Me 2
  2. The Hobbit: An Unexpected Journey
  3. Breaking Bad - The Final Season
  4. Monsters University
  5. Les Misérables
  6. Star Trek Into Darkness
  7. Elf
  8. Man of Steel
  9. The Great Gatsby
  10. Downton Abbey - Series 4

The top three choices for the women surveyed were Despicable Me 2, Les Miserables and Monsters University. The top three for men were The Hobbit: An Unexpected Journey, Breaking Bad — The Final Season, and Star Trek Into Darkness.

“These results show that millions of people find Blu-ray Discs and DVDs make great presents at Christmas, as video offers fantastic family entertainment and a wonderful shared experience whether you’re giving or receiving. This sentiment is echoed in the most wanted titles as the list of titles topping people’s Christmas wish-lists are films and TV programmes that will keep all the family excited, enthralled and amused over the Christmas break.” said Lavinia Carey, Director General of the BVA.

 

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