New York-based entertainment PR firm Falco Ink has promoted Michelle DiMartino to account executive.

Partners Janice Roland and Shannon Treusch made the announcement on April 3.

DiMartino oversees theatrical and DVD releases as well as festival campaigns for the company. Her recent DVD campaigns include 20 Feet From Stardom, Fruitvale Station and the upcoming release of Philomena.

DiMartino was involved in festival campaigns for God’s Pocket and Tim’s Vermeer as well as the release campaigns for Blackfish, Insidious Chapter 2, and The Family.