Sundance has got off to a busy start on Friday (January 29) as Neon picked up North American rights to Flee.

Sources said the Flee deal was in the $1m range and closed around 6am following the Day One screening on Thursday evening.

‘Flee’: Sundance Review

Neon negotiated the deal with 30West on behalf of the filmmakers. 30West is a majority-owner in Neon. 

It is unclear whether Neon’s output partner Hulu backed the acquisition. Cinephil handles international sales.

Jonas Poher Rasmussen directed the animation hybrid Cannes Label selection about an Afghan refugee now living in Denmark.

The World Cinema Documentary selection is based on actual events as the pseudonymous Amin Nawabi recounts his life to old school friend Rasmussen. Riz Ahmed and Nikolaj Coster-Waldau are executive producers.