Paramount, Facebook unite on Paranormal Activity 4 campaign
The partnership will allow fans of the upcoming horror franchise release to watch the film free in 25 cities around the world using Facebook’s Want It application. It also gives the studio a three-month start on building awareness through the viral platform of social media.
Continue reading – simply subscribe below
Screen International Subscribers:
Not a Screen International subscriber?
Find out more about all the benefits of a subscription to Screen International.