In a significant statement of intent that speaks to its global ambitions, film finance, production, marketing and distribution company The H Collective has brought on former Paramount president of international marketing and distribution Nic Crawley as CEO.
Crawley, who was also a longtime senior Disney executive, is based in Los Angeles and starts his new role in October.
Additionally, on the heels of The H Collective’s US release of Beijing Culture’s Chinese box office behemoth Wolf Warrior 2, Beijing Culture chairman Song Ge has joined the board. Wolf Warrior 2 is one of three films from Beijing Culture that The H Collective will distribute in North and South America.
“After 37 years at major studios, I am incredibly proud to take on the role of CEO at H Collective, where my global experience will help grow this dynamic new company,” Crawley said. ”We have ambitious plans to build the company quickly and strategically through our network of finance partnerships, forthcoming executive hires and creative collaborations with leading filmmakers delivering a first-class slate of movies.”
The H Collective launched in June and aims to make a slate of films with global appeal in four categories: family comedy, action adventure, horror and genre, and prestige. The plan is to finance and/or produce four a year and has deals in place with producers Mark Johnson and Tom Williams, Joe Roth and Jeff, and Sid Ganis and Nancy Hult Ganis.
At Paramount, Crawley played key roles on the campaigns and distribution of franchises such as Transformers, Mission: Impossible, Star Trek, Teenage Mutant Ninja Turtles, and G.I. Joe series, as well as xXx: Return Of Xander Cage, Jack Reacher, The Big Short, World War Z, Daddy’s Home, and Noah.
Crawley joined Paramount in December 2011 and prior to that had worked at The Walt Disney Company since in 1994, rising to the post of senior vice-president of international marketing, Walt Disney Motion Pictures.
The H Collective’s upcoming slate of films include the fourth installment of the XXX franchise, drama A Children’s Song, horror-thriller Raven Road, action-comedy White House Chef, and dramatic thriller The Parts You Lose.
Johnson, said: “Nic brings with him a tremendous amount of experience and vast relationships within the global film marketplace. His candour and disarming charm are exactly what The H Collective needs as it moves forward. We all enthusiastically look forward to working with him.”