India’s BoxTV grabs Shaw Brothers
Hong Kong’s Celestial Pictures has licensed more than 100 Shaw Brothers martial arts movies to India’s new online video portal BoxTV.
The multi-year agreement will see the titles made available in India on digital VoD for the first time.
All the films will come with English dubbed tracks and supported with English subtitles. Titles include Blood Brothers, Buddha’s Palm, Return to the 36th Chamber, The Brave Archer, Perils of The Sentimental Swordsman and The Dragon Missile.
Kristen Tong, head of legal and business affairs at Celestial Pictures said: “This distribution deal provides our content with great exposure on a new digital platform.”
Officially launched in February 2013, BoxTV currently offers full length movies and television content, with consumers paying a monthly subscription fee
Pandurang Nayak, business head at BoxTV, said: “This is in line with our unique push to get the best of world cinema in a legal and high-quality experience for internet and mobile users in India.”
In Asia, Celestial Pictures has previously signed similar digital VOD deals in Taiwan, Malaysia and Indonesia.