The National Film Board of Canada (NFB) has sold US distribution rights to First Run Features for two of its documentaries, both of which screened in Toronto and are now in competition this week at IDFA.

First Run will release Pink Ribbons, Inc. and Surviving Progress [pictured] in 2012.

Lea Pool’s Pink Ribbons, Inc. digs into uncomfortable truths about fundraising for for breast cancer charities. It is inspired by Samantha King’s book of the same name. NFB’s Ravida Din produced.

Mathieu Roy and Harold Crooks’ Surviving Progress, which the NFB co-produced with Cinémaginaire and Big Picture Media Corporation, challenges the assumption that advances in technology and science benefit humanity.It is inspired by Ronald Wright’s book A Short History of Progress. Martin Scorsese is one of the film’s executive producers. Producers are Daniel Louis and Denise Robert (Cinémaginaire) and Gerry Flahive (NFB).