Highlights include Edinburgh’s Traverse Theatre performing David Eldridge’s All Is Vanity.

UK film-maker Don Boyd has launched a new online platform for performing and visual arts content.

HiBROW, touted as a “backstage pass to the arts,” launches today with nine hours of exclusive programming.

The site will be curated by experts including Richard Eyre, Gavin Turk, Rupert Everett, Mike Figgis, Deborah Curtis, Mark Cousins, Floella Benjamin, Robert Cohen, Justine Simons, Gary Kemp, Tilda Swinton, Dominic Hill, Franc Roddam, Dave Calhoun, Vasily Petrenko, Ruby Wax, Simon Callow and Stewart Laing.

Also, HiBROW.tv has struck up an association with the UK’s National Operatice and Dramatic Association (NODA) which represents amateur companies.

Streaming content will include plays, concerts, exhibitions, dance, literary events and festivals.

Boyd expects that at least 7 hours of fresh content will be added each month.

There will also be an arts-focused social network of cultural enthusiasts around the world.

Launch highlights include Edinburgh’s Traverse Theatre performing David Eldridge’s All Is Vanity; Liverpool’s Royal Philharmonic Hall performing Mahler’s Fifth Symphony; 2011 World Book Night readings and interviews presented by Graham Norton; coverage of the film festival in Burkina Faso; Raf Bonachela Company’s dance performance of The Land Of Yes and the Land of No; Gavin Turk in conversation with Richard Strange; and previews from the Tate St Ives.