Harry Potter scoops a number of prizes at the British Video Association awards ceremony.

Warner Home Video dominated the British Video Association awards last night, winning Retail Distributor of the Year, Marketing Initiative of the Year in the box office over £10 million category and the Retail Title of the Year (Film).

HMV online users also voted the final Harry Potter as Best British Title of the Year (Film).

Revolver Entertainment also had a good night, winning awards for Fire in Babylon, Anuvahood and a Creative Initiative of the Year award. 

The awards were held in Old Billingsgate, London.

Lavinia Carey, director general of the BVA, said: “The judges found a phenomenally high quality of entries this year and the difference between winners and highly-commended was wafer thin.  This is a reminder of the importance attached to the video sector, without which much of our favourite content would never get made or reach such wide audiences, whether on dedicated players, connected devices or standard television screens and that so much of its success comes down to British talent and ingenuity.”

Winners in full:

Industry Initiative of the Year

Winner - Moments Worth Paying For Campaign, Industry Trust for IP Awareness

BVA Special Award

Winner – British Board of Film Classification 

Marketing Initiative of the Year - Catalogue (Campaign)

Winner - Moviextras, Sony Pictures Home Entertainment

Marketing Initiative of the Year – Catalogue (Product)

Winner - Star Wars: The Complete Saga, Twentieth Century Fox Home Entertainment,

Marketing Initiative of the Year – Film over £10 million Box Office

Winner- Harry Potter and the Deathly Hallows - Part 2, Warner Home Video

Marketing Initiative of the Year - Film £3 - £10 million Box Office

Winner - Senna, Universal Pictures (UK) Ltd

Marketing Initiative of the Year - Film £1 - £3 million Box Office 

Winner - Anuvahood, Revolver Entertainment

Marketing Initiative of the Year - Film up to £1 million Box Office

Winner - Fire In Babylon, Revolver Entertainment

Marketing Initiative of the Year - Music

Winner - George Harrison - Living In The Material World, Lionsgate Home Entertainment

Marketing Initiative of the Year - Specialist  

Winner - Sarah Millican - Chatterbox Live, Channel 4DVD

Marketing Initiative of the Year - Television

Winner - The Killing - Complete Series One, Arrow Films

Marketing Initiative of the Year – Childrens’s

Winner - Barbie Princess Charm School, Universal Pictures (UK) Ltd

Creative Initiative of the Year

Winner - Anuvahood Digital Campaign, Revolver Entertainment

Supplier / Agency of the Year

Winner - marketMe

Bricks and Mortar Retailer of the Year

Winner - HMV

Online Retailer of the Year

Winner - Amazon.co.uk

Rental Service of the Year

Winner - LOVEFiLM

Online Digital Service of the Year

Winner - iTunes

Retailer Initiative of the year

Winner - Tesco / Blinkbox Initiative - “Get the physical, Get the digital”  

Best British Title of the Year - Film

Winner - Harry Potter and the Deathly Hallows Part 2, Warner Home Video

Best British Title of the Year - Non-Film

Winner - Frozen Planet - The Complete Series, BBC Worldwide Consumer Products

Best British Authored Disc

Winner - Submarine, StudioCanal, Dubbs|Eyeframe

Retail Distributor of the Year

Winner - Warner Home Video

Retail Title of the Year

Winner - Harry Potter and the Deathly Hallows Part 2, Warner Home Video