Nicole kidman

Amazon Studios has signed Nicole Kidman and her production company Blossom Films to a first-look deal covering theatrical features, television series and digital content.

The deal is the latest move in the ongoing battle between streaming services and their traditional media rivals to sign talent. Kidman and Blossom have most recently been working on the second season of Big Little Lies for HBO and upcoming David E Kelley limited series The Undoing, also for the premium cable network.

Amazon said it will work with Kidman and Blossom to develop original series to be made available exclusively on Amazon Prime Video in more than 200 countries and on features “that will engage viewers in theatres.”

Created by Kidman and Per Saari, Blossom was executive producer on the first season of Emmy and Golden Globe-winner Big Little Lies. It has also produced the features Rabbit Hole and The Family Fang.

Blossom’s development projects include an adaptation of off-Broadway vampire hit Cuddles and a limited series adaptation of novel Truly Madly Guilty.

For Amazon, the Kidman deal comes 10 days after a similar pact with Get Out writer-director Jordan Peele and his Monkeypaw Productions.

Netflix kicked off the talent war last year with its Shonda Rhimes deal and raised the stakes when it signed up Ryan Murphy in a $300m deal.

In a statement on the Blossom deal, Amazon Studios head Jennifer Salke said: ”Nicole is a force of nature as both an actress and a producer. She understands the focus of bringing addictive, entertaining and compelling television to our Prime Video customers as well as movies that will connect with film audiences. Stay tuned for many exciting projects to come in the very near future!”

Kidman added: ”I’m excited to start working with Jen Salke and the Amazon team. Our goal at Blossom Films is to create important and entertaining content across multiple platforms, and I can’t think of better collaborators with which to accomplish this.”