Need to know: Grimar Jonsson founded boutique Icelandic production company Netop in 1998 and has became more active since 2013, joining forces with co-owner/producer Thor Tjorvi Thorsson in 2018. Company milestones include Grimur Hakonarson’s Rams winning the Un Certain Regard prize at Cannes 2015 and selling to more than 50 territories. Other notable lead productions include Arni Sveinsson’s documentary The Coach and Hafsteinn Gunnar Sigurdsson’s Under The Tree. The company also recently co-produced sci-fi love story Eternal by Ulaa Salim. Of working in Iceland, Jonsson observes, “There is such positive energy, the film industry here is getting stronger and stronger.”
Key personnel: Grimar Jonsson and Thor Tjorvi Thorsson, producers and co-owners.
Incoming: Sigurdsson’s Northern Comfort is in post. Netop’s development slate includes The Fires, Love And Other Disasters, an adaptation of Sigridur Hagalin Björnsdottir’s novel with the screenplay by writer/director Ugla Hauksdottir; epic The Blessed War (written and directed by Hakonarson, with Otto Geir Borg co-writing) being developed as a feature and episodic project; and Egil’s Silver, a family drama/thriller to be directed by Sigurdsson.
Grimar Jonsson says: “One key challenge facing European producers is to continuously adapt to the ever-changing market when it comes to developing, financing, production and launching films.”
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